EOC Week 2: Three Examples of Questionable Ethics

This image of bread is very unethical in Advertising. They have taking something so innocent as a piece of food item and turned it into a sexual object. Children and any adult that has class wouldn't want to look at this, again some kids wouldn't understand but  the adult audience would definitely see what this company was trying to imply. Anyone that is a parent would not like the idea that there 5 year old or even teenager  would look at this on TV or in a Magazine. This is one of the most disgusting ads myself as a parent has seen I don't like it and there are many other ways they could of Advertised Bread. Not having it look like its a mans body part.  What exactly is this company trying to say to be honest I would not want to even try or care to find out. The picture turned me off and first perception is everything.  Now for the second picture of the two kids on there knees with a guy holding there heads and they have a cigarette in there mouths. Ugh it is very sexual and it is like the kid is being sexually abused I do not like it whoever can out with this has no morals at all. And for the last but not least of my favorites, the mom referring to her daughter as a tramp. I don't know how to take that to be honest a mother saying her daughter is out there and  because of her behavior she is a mom. But wait she is proud because she is raising her two kids interesting to myself.

My Voice

   

My Name is Latora Anderson, I am currently a Fashion Retail Management Student, at The Art Institute of Las Vegas. Once after I get my Bachelors in Fashion Retail Management I want to utilize it in the Men’s Wear, as a Buyer.  I enjoy working along side with great people and giving great customer service. I enjoy learning and Showing a “Yes I Can Attitude” to both Internal and External customers. I have worked in Retail Management for the last 8 years. I am very motivated by what hard work will give a person in the long run. I am very Discipline, Hard Working, Loyal, and Customer Service Driven.  Most of all I am determined to show my daughter that you can achieve any type of goal once you are focused.  I’m currently working for one of the best Company’s in Las Vegas, Capital One. I take pride in giving my Company the best of my work ethics daily. I am a person that loves change and adapts well, but when it comes to my future I want longevity and success in my career. I am willing to whatever it takes to finish College, staying up long nights, going to schools on my days off, also doing work outside of classes, staying dedicated and always staying Prayed up. I want to show both of my parents that are looking down on me that I have stayed focused. But most of all show my daughter that even through the struggles of life that you still can go to school and work and handle your business. I always think of two things when I feel like giving up, “What would my parents think? And how can I let my daughter down when I’m all she has left in Life”. I Enjoy Working Hard! It will pay off already has in so many ways…..

Lemon

           Volkswagen ad campaign was far from a lemon

 One campaign did much more than boost sales and build a lifetime of brand loyalty. It's the 1960s ad campaign for the Volkswagen Beetle. It, and the work of the ad agency behind it, changed the very nature of advertising, from the way it's created to what you see as a consumer today. (http://www.bizjournals.com/sanjose/stories/1999/11/22/smallb7.html?page=all).

America loved 1960s Volkswagen Beetle advertising, and with good reason. In an age of blustery pitches glorifying size, power, and prestige, 1960s Volkswagen Beetle advertising was the calm voice for a different set of values. Plus, it made you smile. The understated style was introduced in 1959 by New York ad agency Doyle Dane Bernbach. Volkswagen hired the Doyle Dane Bernbach ad agency to create a campaign that would introduce the Beetle to the U.S. market in 1960.

I love how the Company makes fun of how small the car is and how if you run out of gas it easy to push. A car that was the cheapest, in three years after the powerful ad became the most expensive.

 They set up this ideal car and told you why the VW wasn’t anything like it, then they bashed in the straw man by telling you how this was a good thing. The VW isn’t fast, so it doesn’t guzzle gas, burn through tires or need frequent repairs. Wait, that sounds pretty nice actually. It’s not fast, it’s smart. That was something average, every day Joes could identify with and even find desirable. (http://designshack.net/articles/graphics/the-greatest-print-campaigns-of-all-time-volkswagen-think-small/).

Also note how the car is discussed in the ads. It’s frequently referred to as a “VW” instead of a Volkswagen. Volkswagen is a mouthful that doesn’t remotely sound American. VW is cool, fresh, simple and friendly. They planted this thought in your head without you even realizing it!